PointFive
Ch · 01The Pattern
The PlaybookVol. 01 · From the Field

8 lessons from engineering teams running PointFive in production

You don't have a visibility problem. You have a root-cause problem.

In this volume

NubankNet HealthPwCBlackhawk NetworkFanatics Commerce
Begin · ~6 min

10 days

to recover ACV — Nubank POC

$300K+

AWS savings in months — Audio Tech

3,000+

autonomous remediations — Nubank

200+

waste types triggering — Nubank AWS

ChapterThe Pattern
01

Visibility wasn't the problem.
Root cause was.

Every customer started with mature cost reporting. The breakthrough wasn't more data — it was the layer that explains why costs moved.

Nubank

Homegrown cost transparency platform with full chargeback. Cost Champions in 45+ business units. Could see spend rise — but rarely the reasons.

Net Health

FinOps tools for budgeting and forecasting at the subscription level. Couldn't identify what was wasted, over-provisioned, or misconfigured.

Fanatics Commerce

Already reached the 'Run' phase of FinOps maturity. Reporting was embedded. Costs kept rising anyway.

PointFive would analyze what's wasted, underutilized or misconfigured. Sprawl persisted. Past cleanup efforts missed resources scattered across subscriptions and resource groups — especially orphaned disks and other low-cost line items that rarely trigger urgency but still represent waste and risk.
Net HealthNet Health
ChapterThe Long Tail
02

The money hides where no one is looking.

Items too small to flag individually. Too distributed to address centrally. Surfaced and addressed at scale, they add up.

Audio Tech Leader

150+

detached EBS volumes — individually small, $20K/month collectively.

Nubank

200+

waste types triggering across Nubank's AWS, continuously.

Net Health

Orphans

Disks and low-cost items scattered across subscriptions — quietly compounding.

ChapterWhy Engineers Act
03

Generic flags get ignored.
Context gets fixed.

Every opportunity arrives with the same four pieces:

  1. 01

    Root cause

    Why this happened, not just what.

  2. 02

    Cost impact

    Dollars, not flags.

  3. 03

    Suggested fix

    With remediation scripts where they exist.

  4. 04

    Associated risk

    So engineers validate before changing.

PointFive allows us to quickly and easily get actionable cost savings recommendations in front of our engineers.
Fanatics CommerceDirector of Engineering
ChapterSpeed to ROI
04

Days, not
quarters.

When the long tail is surfaced and routed, the math moves fast.

Nubank

10 days

to recover the full annual cost of PointFive's contract during the POC.

Global Audio Tech Leader

$300K+

in AWS savings within months. S3, EBS, EC2, EKS, RDS.

Net Health

1% → 3%

Net Health hit its Azure savings target. Then tripled the goal.

ChapterKPI Design
05

Measure in recommendations,
not dollars.

Tie KPIs to dollars saved and engineers fight over the biggest, easiest fixes. The long tail goes untouched.

Net Health measures the number of PointFive recommendations completed — including thoughtful dismissals with documented reasoning. Disciplined evaluation, not blind cost-cutting.

Outcome

Engineers hit quarterly targets a month ahead of schedule.

Net Health

Why it works

  • 01Engineers tackle the long tail, not just easy wins
  • 02Dismissals with reasoning count as completion
  • 03Milestone-based: Oct → Nov → Dec targets
  • 04Performance reviews tied to completion, not appearances
ChapterAutonomous Remediation
06

Automation changes
the math.

NubankStorage & Databases · Predict & Prevent

A custom pipeline integrates PointFive's GraphQL API into Nubank's internal automation. Dozens of DynamoDB optimizations applied per day with zero engineer involvement.

3,000+

Autonomous remediations

2.5×

Savings vs. manual

Zero

Engineer involvement

Dozens

Optimizations per day

The non-obvious bit

The pipeline is bidirectional. When access patterns rise again, it reverses the change. DynamoDB usage isn't static — and a one-time migration wouldn't stay optimized.

ChapterAI Workloads
07

AI workloads need a pipeline view.

Traditional FinOps tools see services and line items. AI workloads don't fit that shape.

PwCAI Research · Custom LLM Training

32B

Parameter LLM in training

8

AWS regions mapped end-to-end

5

NVIDIA GPU architectures optimized

What got mapped

  • Data preparation & tokenization
  • GPU training & fine-tuning
  • SageMaker HyperPod clusters
  • FSx for Lustre storage tiers
  • S3 checkpoint distribution across regions

What was identified

$9–15K/mo

11–19% cost reduction across snapshot archival, S3 Intelligent-Tiering, data transfer, and instance scheduling.

ChapterThe Durable Win
08

The savings are the headline.
The operating model is the win.

Nubank

Cloud efficiency stopped being a centralized FinOps mandate. It became part of engineering's regular work — clear ownership, trusted data, remediation through existing Jira and ServiceNow workflows.

Blackhawk Network

Optimization shifted from a reporting exercise to an engineering discipline. Teams engage with opportunities as part of their regular work.

Net Health

A savings program became a repeatable model: cloud efficiency improves when KPIs are clear and the work fits existing engineering workflows.

I can confidently say that PointFive supports our daily work by unifying the infrastructure, providing valuable and easily accessible analytical data to support decision-making.
— Cloud FinOps Analyst, Global Audio Technology Leader

✦ The Throughline ✦

They didn't change their stack.
They changed the layer.

That's what cloud efficiency looks like when it stops being a centralized cost-cutting exercise — and becomes part of how engineering ships.

End of Vol. 01